Who is Zyler for?

Virtual try-on is a technology tool that lets customers visualize products on themselves digitally, helping them make better purchase decisions. Therefore it is perfect for any shopping journey where the customer cares what they look like - which, realistically, applies to almost every clothing product. 

Conspicuous purchases with high customer involvement including for bridal, occasion and holiday looks are very well suited to a VTO service.

Today, few clothing retailers offer VTO so it offers retailers an innovative point of differentiation and PR value as well as happier customers.

  • Resort wear

  • Holiday wear

  • Bridal wear

  • Grooms' suits

  • Rental & resale

  • Formal wear

What is special about Zyler’s VTO?

Real: customers see realistic visualizations of themselves, no avatars or mannequins.

Immersive: flattering images which retain your brand editorial and styling choices.

Fast: intuitive onboarding for both customer and retailer. No awkward full body shots needed from them and only size charts and model shots needed from retailers.

Advanced: a complete AI powered solution offering try-on, size recommendation and email marketing tools.

Size Inclusive: womenswear from US 0-18 / UK 4-22. Bra up to cup size M. Menswear from XXS-3XL.

Omnichannel Use Cases

  • Marketing Comms

    Encourage your customer to become part of your latest campaign? Boost marketing engagement and capture abandoned purchases by adding a VTO invitation inside mails and messages.

  • In Store and at Events

    Arm your sales advisors with it? Use it to power a photobooth at a launch event? Create an immersive window display guaranteed to make headlines? Yes, Zyler’s VTO is that versatile.

  • On Web (PDP/PLP)

    Zyler’s VTO fosters a genuine emotional experience and customers stay on site longer because it’s enjoyable as well as being an effective tool for new product discovery.

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Case Study - John Lewis Fashion Rental

The goal of the John Lewis rental team was to make their shopping journey more engaging. This was achieved, and more as on average 30% of rental sales can be attributed to Zyler’s VTO.

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Set up a demo call with our partner team today, so you can experience the most intuitive virtual try-on tool for yourself!